The world is full of strategies for media buying. Here’s one for coaches and consultants that is simple AND it works.

Hassan Bash is a DigitalMarketer Certified Partner and the owner of Bash Revenue. Since 2014 he’s been helping companies increase their revenue by crafting user-friendly marketing funnels. 

Here is Hassan’s simple 4-step process to get started with paid advertising.

Step 1: Get to know your customer avatar.Step 2: Create an irresistible offer.Step 3: Set a budget and test.Step 4: Layout your sales process step-by-step.

In this video:

If you don’t know THIS about your target audience, do you really even know them? 0:25 – 0:33

This is the name of the game for a successful paid media strategy. 00:46 – 00:56

The ONE thing coaches and consultants leave out of the equation. 1:21 – 1:29

Helpful resources:

Start with your customer avatar! FREE Download https://www.digitalmarketer.com/lp/customer-avatar-worksheet/

Turn clicks into customers with a professional VSL. Learn more https://www.digitalmarketer.com/workshop/craft-a-high-converting-vsl/

Master the art of the sales funnel. https://www.digitalmarketer.com/certifications/conversion-funnel-mastery/

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